Financial Year 2024: Weleda Achieves Record Turnover and Significantly Improves Profitability (part 2)
Arlesheim/Schwäbisch Gmünd, April 2, 2025 (APA) -
A modernised brand for long-term success The strategic evolution of Weleda is also reflected in its modernised brand image, designed to appeal to younger target groups. The company has refreshed its visual identity, including the logo, to make it more contemporary and premium. The logo is now accompanied by a word mark that highlights the company’s values and origins: "Natural Science" or "Swiss Natural Science". Weleda products remain certified natural, while the company continues to draw on its own research and development to optimise the power of medicinal plants for maximum effectiveness and vitality-enhancing benefits. The new brand identity will be rolled out across markets throughout 2025. "We have set the course for long-term success in every respect. We have again started the new financial year with strong momentum and will continue on our growth path with many innovations," says Tina Müller. About Weleda Weleda AG is a Swiss public limited company headquartered in Arlesheim, near Basel. Active in over 50 countries, Weleda employs around 2,200 people worldwide. It is the world’s leading manufacturer of certified natural cosmetics and anthroposophic medicines. Weleda cultivates six of its own biodynamic gardens and is especially committed to promoting biodiversity and maintaining healthy soils. Weleda is a certified B Corp. - Picture is available at AP (https://apmultimedianewsroom.com/multimedia-newsroom/partners/news-aktuell) - Media contact Yvonne Samaritani Group Corporate Communications Officer Weleda AG/ Dychweg 14/ CH-4144-Arlesheim presse@weleda.de More information about Weleda can be found at www.weleda.com Kiadó: APA/Weleda AG ------------------------------------------------------------------- A Nemzeti Közleménytár oldalán található közlemények nem képezik az MTI hírkiadás részét, az MTI által szó szerint továbbított tartalomért minden esetben a közlemény beadója a felelős. A közlemények forrásmegjelöléssel (NKT) szabadon és korlátozás nélkül felhasználhatók. Az NKT szolgáltatással kapcsolatban további információt az nkt@dunamsz.hu elektronikus levelező címen kaphat.